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Design and code

Designed and coded by Taylor Davidson. Built with Next.js, Tailwind, and a lot of help from Cursor and Claude Code.

Taylor has built his own websites since 1998. Design inspiration comes from European ecommerce, photography portfolios, and the ongoing question of how to mix commerce with personality, mystery, and a bit of fun.

Stack

• Hosting: Vercel.
• Database and auth: Supabase.
• Payments: Stripe, PayPal.
• Analytics: Fathom — privacy-first, no cookies.
• Transactional email: Resend.
• Marketing email: Postmark.

History

The site started in 2015 as a side project. It has moved from static HTML to Statamic to Eleventy and now a custom Next.js app (early 2026), across domains from unstructuredventures.com to buildforesight.com to foresight.is to hemrock.com.

Older course and template purchases stay on their original platforms — Gumroad and Maven. New purchases are on Hemrock. See Support for details.

Credits

Icons from Heroicons and Lucide. Photos and screenshots are taken by Taylor unless credited otherwise. Some blog-post illustrations are DALL-E generated — the prompts live in the image alt tags if you're curious.